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From the blog
The chengas, the rosette, the rhombus, the fibula, the boat, the medallion, the coins, wheat, the snake and the +: ten Amazigh signs and the Yelli jewels they became.
The Amazigh Culture: A Living Heritage
At the heart of North Africa, the Amazigh culture, carried by the "free men," the Amazigh people, possesses a unique...
THE YELLI WOMAN
As you all know, our brand Yelli Jewels have been influences by Amazigh culture, beliefs and customs since day one. It is therefore not surprising that the women’s place in Amazigh society shaped our vision of where women should stand nowadays. We thought long and hard about what it means to us to be a woman and how our brand can empower and each and every one them to fully reach their hidden potential, and that is what we are striving for every day but particularly in this Month of Women’s Right.