+ AMAN, THE NEW COLLECTION
AMAN is an ode to Water. This meticulously designed jewellery line harmoniously blends tradition, timelessness, authenticity and sophistication, redefining the standards of elegance.
Amazigh symbols and culture meet the element of water to inspire this collection that encapsulates the authenticity, strength and boldness that characterise both. “As a water sign, I have always felt a special connection to water as I saw myself in its mysterious and changing nature, but more than that I see every woman reflected in its elusiveness. ” says the Designer Samia BENBRAHIM.
Each piece is a testament to unparalleled craftsmanship, and captures the dual essence of water, serenity in the midst of wilderness, elegance surrounded by chaos.
Our signature precious metal, 925 Silver, is sublimated by stones like jade, lapis lazuli and pearls to give birth to pieces that let the uniqueness of its wearer shine through. “I really came out of my comfort zone for this new collection, incorporating new stones and experimenting with pearls. I wanted to find the perfect balance between the traditional jewellery of our mothers and the trendier, more modern pieces we could find on the market” explains Samia.
The collection « AMAN », once again reflects the commitment of YELLI JEWELS to creating pieces that are not just worn but also inspire and resonate with the inner beauty of every individual. Each piece is a testament to their dedication to promoting Moroccan craftsmanship, quality, and a more sustainable way to consume fashion.