THE PRESS ABOUT US
"Because she wants to give new life to the Moroccan Amazigh handicraft, the young and talented designer Samia Benbrahim treats us with her brand "Yelli Jewels" which presents a sensational universe of silver jewellery".
At the intersection of tradition and modernity, classicism and singularity, Yelli Jewels is the "Néo-Amazigh" jewelry brand proudly championing Berber heritage. Spotlight on this ode to authentic jewelry.
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"Jewelry expresses durability. In Amazigh culture, pieces are passed down from mother to daughter," explains Samia. It is this very connection that led her to name her brand Yelli, which means "daughter" in the Amazigh dialect.
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EXPO 2020 DUBAI
Share a specific detail about their positive experience with your product or service. What problem did it solve for them? What did they love most?
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WSN 2024
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A Bridge Between Heritage and Modernity
THE ESSENCE OF NEO AMAZIGH
At the intersection of tradition and modernity, classicism and singularity, Yelli Jewels is the "Néo-Amazigh" jewelry brand proudly championing Berber heritage. Spotlight on this ode to authentic jewelry. -
